COLUMBUS

CREATE-A-THON

Friday

,

April

22

-

Saturday

,

April

23

Come on out!

No more starving artists.

The Columbus Create-a-thon is a weekend event that bring together artists, writers, videographers, developers, musicians, and other creatives in an innovation sprint to form content and media around the challenges of arts-based businesses and entrepreneurship.

Collaborators can create a web application, art show, ad campaign, video or project that speaks to the questions and challenges of arts-based businesses. Creatives will have the opportunity to share ideas and collaborate with other participants to make their ideas a reality.

Speakers

Jerry Zen

CEO, 3DAYS

Zen is a pioneer in the field of mobile advertising. 3DAYS is the 5th company that has achieved a Fortune 500 ranking under his guidance.

Kate Welsh

VP of Sales, 3DAYS

With a decade of leadership experience at 3DAYS, Welsh oversees sales, operations, growth initiatives and strategic alliances.

Sarah Chen

CEO, AdTank

Chen is founder and CEO of AdTank, a digital advertising think tank that partners with brands to unlock consumer markets through marketing.

Jenny Grace

Founder, Target Tween

Target Tween specializes in trend forecasting and marketing strategies for the tween and teen demographics.

Forest Bello

VP, Digital Media, Clicker

As VP of Digital Media at Clicker, Bello crafts innovative and creative solutions for the digital space, specializing in minority consumers.

Amit Sands

Digital Director, Power Haus

Sands heads up a world-class team of 120, and leads digital capability and integration for a suite of 50+ corporate clients.

Vee Nguyen

Editor, Ad Market Magazine

Nguyen covers mobile news and trends for Ad Market Magazine. Her work has also appeared in The New York Times, and Wired.com.

Charlie Gaudenzi

Mobile Analyst, Mobile Arts

Mobile Arts conducts quantitative and qualitative research on mobile habits, market trends, and user needs across the globe.

Create

What You can expect.

Columbus Create-a-Thon consists of a combination of novice and experienced arts-based entrepreneurs collaboratively working for two days with OSU students (April 22nd and 23rd 2016) to discover solutions to art industry problems through enterprise models. Questions and challenges could include: 1) how to combine a not-for-profit with a sustainable for-profit component; 2) how to effectively use social media in advertising and marketing artistic products; or 3) how to use technology to build a customer base and create community and more.

What you can expect

Columbus Create-a-Thon consists of a combination of novice and experienced arts-based entrepreneurs collaboratively working for two days with OSU students (April 22nd and 23rd 2016) to discover solutions to art industry problems through enterprise models. Questions and challenges could include: 1) how to combine a not-for-profit with a sustainable for-profit component; 2) how to effectively use social media in advertising and marketing artistic products; or 3) how to use technology to build a customer base and create community and more.

Friday April 22, 2016 - Get to know

5:30 - 6:30 PM

Mix and Mingle

Welcome

6:35 - 6:55 PM

Welcome & Overview

Presentation of overview

Brief review explanation of agenda

Best practices for collaboration rules

7:00 PM - 7:20 PM

Special Guest Speaker

How to overcome creative challenges

7:30 – 8:00 PM

Choosing projects

Pitch ideas, organize into groups, start to develop framework for Saturday

8:00 PM

Closing Remarks

Saturday April 23, 2016 - Get Work Done

9:00 AM - 9:30 AM

The Gathering

Welcome back

Brief Review explanation of agenda

Best practices for collaboration

9:30 – 10:30 AM

Break into groups/Brainstorm

Project ideation

Idea Marketplace

Choose Team leads

10:30 – 11:00 PM

Pitch

Groups will announce project topics they will be developing

11:30 PM - 12:00 PM

Work Mode

Idea Development

Delegation of roles and responsibilities

Project outlining

12:00 – 1:00 PM

Working Lunch/Workshop

Take time to relax, network, or keep working but make sure you eat. We will also have a workshop entitled "Considered Coding"

1:00 – 5:00 PM

Solution Development

Formulation and concentration on idea

Solution and/or product development

Crafting your story

Rapid case study

5:00 – 5:30 PM

Presentation Prep

Groups can begin preparation of a presentation to present to larger body

5:45 – 6:45 PM

Show & Tell

This is your opportunity to share. Groups that choose to share will have 5-8 minutes to show and Tell what your group has worked on and get some feedback from your peers.

7:00 – 9:30 PM

After Party (Location TBD)

Time to kickback and enjoy networking with fellow creatives while listening to good music and throwing back a few.

Please park in the lot on Lucas and enter at the Lucas Street door located closest to Strongwater & Town Street (with the only attached ramp). Call the number located on the Create-A-Thon sign when you arrive and a volunteer will come down and meet you.

About our partners

This event is being made possible through collaboration and the Greater Columbus Arts Council Community Impact Grant.

Sign up & share

RSVPs Closed